If you own a registered trade mark in Australia, have you considered expanding your legal protections to New Zealand? Australians have long enjoyed a friendly rivalry with our besties ‘across the ditch’, but if you have a business, you wouldn’t feel quite so gracious if a savvy competitor there got the jump on your hard-earned […]
At MMW Trademark Services, we regularly get SOS calls from concerned business owners who have discovered that their business name is being used by another entity. If this has happened to you, the following article from our highly experienced trade marks attorney, Jacqui Pryor, is a must-read. It could save you a lot of angst, […]
Trade marks are deeply ingrained in our daily lives, yet it’s surprising how little many people know about them. What’s even more surprising is that even though trade marks are a crucial aspect of many businesses and can have a huge impact on the balance sheet and bottom line, they’re often misunderstood (and ignored) by […]
You don’t always have to start from scratch to acquire a registered trade mark. Sometimes the smartest move is to buy an existing one. The traditional route to securing legal protection for a trade mark is to file an application with IP Australia, but buying a trade mark that has already been registered may actually […]
Digital communications and the internet make it easy for businesses to engage and transact with customers anywhere in the world. However, the globalisation of commerce also means it’s crucial for business owners to be aware that rights and ownership of their trade mark are not universal and that different countries have different rules. The most […]
