Trade Mark Applications & Advice

After your trade mark search is complete and you have the ‘green light’ to proceed, or if you choose not to have a search conducted we will need to prepare and file your trade mark application with the Trade Marks Office in Australia. At this time, we must nominate the goods/services that your trade mark will be used to identify and the relevant classes for your application (our searches will have recommended these to you). Click here to access the trade mark application instruction form.

We can also assist in filing of international trade mark applications if you have interest in exporting a product, or providing your services outside of Australia.

We will receive all correspondence on your behalf and report it to you accordingly. In the event an adverse report is issued we will report this to you and provide recommendations in addressing any issues at no additional cost to you.

Why should I use an attorney to attend to my trade mark registration instead of doing it myself?

There are a few key reasons to use a trade mark attorney, rather than filing your own trade mark application, including:

  • To ensure the application is filed correctly! Incorrect filing could result in further applications and costs in the future.
  • To receive, review and advise on correspondence from the government office, which is often complicated.
  • Monitoring and acting on deadlines to ensure they are never missed and your trade mark is never in jeopardy

Why Choose Us? Find out here just some of the reasons we are a good choice to attend to your trade mark application.

How much does it cost to file a trade mark application?

The cost to register a trade mark, including the filing of a trade mark application, varies depending on the type of application and the number of classes of goods/services required.

Standard Application

This option uses a picklist of goods and services provided by the trade marks office. Examination may take several months before a result is known.

  • First class on application: $895.00
  • Each additional class on application: $610.00

Headstart Application

This option provides an early assessment as to whether your trade mark will likely be accepted. A report is returned within approximately 5 business days, and, if the result is not positive, it provides an opportunity to swap to a different trade mark.

  • First class on application: $975.00
  • Each additional class on application: $690.00
  • Amending to a new trade mark (if required): $150 government fee per class

It is also possible to file a standard application without using the picklist of goods and services provided by the trade marks office. Typically, this incurs higher fees. Quotes are available on request.

For more information on our pricing please click here.

Addressing Adverse Reports:

In the event a report is issued we can attend to this on your behalf. Some matters will be quite simple to overcome. In other situations you will be asked to provide ‘evidence’ of your use of your trade mark to address the issues. We can prepare this for you, including declarations to ensure the best chance of success for your trade mark. Fees will apply in these situations, but will always be quoted to you and your instruction sought before they apply.

If you receive an adverse report after you’ve conducted a full search before filing your trademark application (or if you sought early assessment before filing), it probably comes as no surprise.  Your preliminary investigations are likely to have highlighted the issues raised in the adverse report.

There is a time limit for responding to an adverse report.

If you have filed a Headstart application so as to obtain an early assessment from the trade marks office, you will have only 7 days from the date of the report to decide how you wish to proceed.

Once an application is formally filed and a formal report is issued, ou have 15 months from the date of issue of the adverse report to respond and address the issues raised in a way that ensures your trade mark is in order for acceptance by the deadline.  We typically recommend that you respond as soon as possible, because if you delay your response and need to request an extension to that 15-month timeframe, you may incur an additional fee.

The most common reasons for the trade marks office to object to your trademark being approved are:

  1. a) Your trade mark conflicts with a trade mark that has an earlier priority date than your own
  2. b) Your trade mark is not automatically seen as capable of distinguishing your goods/services from those of other traders

These types of issues are generally addressed by:

  • providing evidence of use of your trademark (or in some cases, intent to use your trade mark)
  • refining your goods/services to remove the issue
  • negotiating with owners of earlier trade marks

Our office will advise you of the best option which is most likely to succeed based on your particular circumstances.  There is no additional cost for this advice as it included in your application fee.  If further action is required, we will always seek your instruction first.  If (and only if) that is provided, will we take further billable action on your behalf.

Free Trademark Search

  • This field is for validation purposes and should be left unchanged.
  • Fill in the form below and we’ll email your search results

Real People, Real Reviews

Henry Zheng
5 days ago
Emilie Emond
3 weeks ago
Professional, proactive and competent. Highly recommend their services.
DOOPL PTY LTD
1 month ago
The team was incredibly helpful in successfully securing the trademark for our company. Communication was always prompt and professional throughout the process, and we truly appreciated their support. Highly recommended.
Renee Lee-Horn
2 months ago
Working with Mark My Words Trademark Services Pty Ltd has been an invaluable experience. They have been prompt, proactive, and supportive throughout our rebrand process. Their guidance has been reassuring at every stage, and they have consistently gone above and beyond to ensure everything is handled smoothly. A very special thank you to the team for their assistance. I would highly recommend MMW Trademark Services to anyone needing expert support with IP matters.
Steph Lowe
4 months ago
I can’t recommend Mark My Words Trademark Services highly enough. From our very first interaction, the process felt clear, strategic and incredibly well supported. If you’re serious about safeguarding your intellectual property and want a team that combines professionalism with approachability, this is who you contact.
Hallison Silva
4 months ago
Joseph Jordan
5 months ago
Brooke and the team were super helpful from the get go. Super communicators and always available. I will be keeping them on hand for all my trademark needs moving forward. Highly recommend!
Nadia Bachler
5 months ago
Excellent service and fantastic communication throughout. The trademark process was smooth and successful, and I felt supported every step of the way. Highly recommend.
Fauve Iannizzi
5 months ago
Working with the team of 'Mark my words' was a very easy and pleasant experience. They were always happy to assist with any of my questions, nothing was too much to ask. I would definitely recommend their services!
Emma Maxwell
6 months ago
My experience with every member of the Mark My Words team has been exceptional - all of my queries are answered promptly with helpful detail and clear expertise. Thank you again, for all of your hard work.
Terry Spalding
6 months ago
Service provided was on time, reasonably priced all finalized with no fuss or hassle to me. I can't ask for more than that.
Markus Fitzhenry
6 months ago
Fantastic liaison during our transfer of a trademark. Can't thank Brooke and the team at Mark My Words enough. Their detailed process explanations helped guide us to a successful completion of the transfer and registration. You'll be in good hands when you use Mark My Words services.
June Jones
7 months ago
Incredibly helpful, patient and kind. They really took their time to help me understand the process and fees- and never talked down to me (as many larger male run business tend to do to women in business). Truly a 5 star experience and can’t recommend them enough! Big shoutout to Brooke- thank you for making this as easy and as non complicated as possible.
Jess Engleson
7 months ago
Jacqui provided a wealth of knowledge in a recent masterclass I was a part of for The business Advisory, so much so I'm looking forward to working with her on trademark opportunities for our businesses.
Julie Sheahan
7 months ago
MMW trademark service have been an absolute delight to deal with. They have fully explained the often-confusing world of TM with patience and clarity. I can highly recommend their efficiency and integrity
Claire Jackson
7 months ago
Jacqui delivered a masterclass as part of a business coaching program I'm in (The Business Advisory) and she was a fountain of knowledge. As a relatively new business owner with lots of trademark opportunity I can't wait to engaging the MMW team to support me and help protect my IP!
Richard Tunks
8 months ago
MMW is excellent in handling our Trademark requirements. We would urge people to use them, should you have a requirement for such a service.
Carly Fuda
9 months ago
We HIGHLY RECOMMEND Jacqui Prior and her team to manage all trademark applications. The service we received from MMW far exceeded our expectations! Jacqui was an absolute dream to work with and her legal knowledge of trademarking allowed us to navigate a difficult situation and process with ease. Thank you so much Jacqui and MMW for your wisdom and support, we are truly grateful.
John Leddin
10 months ago
Super efficient and very knowledgeable. I chose Mark my Words based on good reviews so I can only concur and hope my review pushes more business their way.
Natasha Cook
10 months ago
Very happy with the service to date. Always informative, friendly and experts in their field!
Jasmine
11 months ago
I can't recommend Jacqui and MMW team enough, i came to them when i was stuck in a situation with my trade mark application process that was a bit unique, it turned out what i was wanting to achieve would be slim BUT could be possible. Jacqui laid out my options and when i took that slim chance she believed in me and we started the process. Along the way Jacqui and her team were keeping me updated with the process answering any questions possible, fast forward a couple of months we actually overcome/won that slim chance and i officially have the registered trade mark!!! The support they give is outstanding!! they are a very knowledgeable team!
Michael Hod
11 months ago
I’ve worked with Mark My Words Trademark Services team for over a year on trademark registrations in Australia. Their service has always been highly professional, efficient, and attentive to my needs. Communication is prompt, and they guided me through every step of the process with expertise. I’m very satisfied and highly recommend their services to anyone needing trademark assistance.
Rod Navajas
1 year ago
I was unable to register my trademark due to similarities with another trademark, and MMW guided me through the negotiation process with the other party. They were always responsive and highly supportive. Strongly recommend!
Mother Tongue
1 year ago
We cannot speak highly enough of the experience we’ve had working with Jacqui Pryor at Mark My Words Trademark Services. As a small not-for-profit arts organisation facing a complex and intimidating trademark dispute, Jacqui’s support has been nothing short of exceptional. From the very beginning, Jacqui approached our case with clarity, patience, and deep expertise. She took the time to understand our unique context, provided strategic guidance, and delivered her advice with both professionalism and care. Her communication was prompt, thorough, and empathetic—ensuring we always felt informed and empowered throughout the process. Jacqui’s thoughtful drafting of correspondence on our behalf and her ability to translate complex legal frameworks into accessible, actionable steps made what could have been a stressful legal process feel grounded and manageable. We feel incredibly fortunate to have had Jacqui in our corner and wholeheartedly recommend her to any organisation—especially small or community-based ones—navigating trademark or IP issues. We are so grateful for a successful and positive outcome. Thank you, Jacqui, for your outstanding service and integrity. – The Mother Tongue Team
Sharnae Kiss
1 year ago
Jacqui and her team have been incredibly professional and helpful with my trademarks, consistently going above and beyond by being super responsive and providing thorough updates. Highly recommend for anyone in need of similar services!