Jacqui Pryor Trade Mark Attorney

Jacqui Pryor

Jacqui is a registered trade marks attorney with the Trans-Tasman IP Attorneys Board and is the founder and owner of Mark My Words Trademark Services Pty Ltd.

After being introduced to the world of trade marks in one of her first jobs after high school, Jacqui discovered she had a deep passion and interest for all things to do with protecting brands and intellectual property. She completed a Graduate Certificate in Trade Mark Law and Practices as well as a Diploma in Business Management and then set up her own business in 2011.

Her motivation for starting Mark My Words was to support SMEs which typically couldn’t afford such a service and while the company has grown in both size and reputation over the years, she has remained true to her founding principles of providing professional, friendly, reliable and affordable trade mark services to all.

Mark My Words now has a client list that spans businesses of all sizes across a range of industries. It provides advice and assistance on all types of complex trade mark registrations, infringements and opposition matters both in Australia as well as overseas.

Jacqui’s wealth of experience, broad range of professional qualifications and her ongoing participation in industry forums and networking platforms keeps her at the forefront of developments in the global trade mark arena. Her expertise in her field has also led to several nominations as a top individual trademark attorney by the World Trademark Review - the world’s leading trademark intelligence platform.

To keep up to date with the latest in the field of trade marks, follow Jacqui and MMW Trademark Services on Facebook.

Warning – Unauthorised changes to address for service details on trade marks

On 12 March 2025 published a warning on LinkedIn about a new scam targeting trade mark customers/owners. Unlike previous malicious strategies, such as the fake emails using genuine attorney names, this appears to involve the scammer (or scammers) making bulk requests to change the address for service details without the owners consent. It seems that […]

Ugg Trade Mark Dispute Highlights Challenges For Brand Owners

A trade mark battle in the US law courts has turned ugly, forcing a long-established Australian footwear manufacturer to rebrand and raising concerns about whether the pursuit of intellectual property rights is affecting cultural legitimacy. In a video posted to social media recently, Todd Watts, owner of Australian sheepskin-lined boot manufacturer ‘UGG Since 1974’ and […]

Scam Warning: Beware Of Fake Email On Copyright And Trade Mark Protection

UPDATE 29 January 2025: Since this blog post was written, we’ve learned that the scammers behind these emails have also been operating under the names “Trademark Registry Filer” and “TM Registry Filer.” While the three associated websites (Patent Registry Hub, Trademark Registry Hub, and presumably the newer ones) appear to have been shut down or […]

International Trade Mark Expansion: Guidance On Expanding Your Trade Mark Protection To Foreign Markets

Many businesses put their intellectual property at risk when they start to trade internationally because they haven’t registered their trade mark in those foreign jurisdictions. Even though infringements may be completely unintentional, the opening up of global trading through ecommerce can result in businesses breaching IP law in those countries in which they manufacture, market […]

Trade Marks In The Metaverse: What Brand Owners Need To Consider

Registering trade marks has been a business imperative for brands that want to protect their exclusivity in virtual settings for some time, but the emergence of the metaverse – a technological platform in which users experience digital 3D lives that parallel their real ones – brings the question of intellectual property rights in the virtual […]

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